Ipsos announces four-year plan: Accelerate growth, create shareholder value and become the world’s most recognized market research partner-June 14, 2022 08:35

Ipsos announces its plans

At 4 years old:

Accelerate growth and create shareholder value

And become a research partner


Of the most famous market

in the world





– –

Ipsos is hosting Investor Day today. Ben Page, CEO, and other company members present the group’s ambitions, clear roadmap, and support for their investment in people and technology.

“The best people and the best technology”,

And financial targets for 2022-2025. The priorities and objectives can be summarized as follows:

  • Keep people at the center of your strategy

    • Continue to hire, train and retain industry-leading professionals

    • Significantly increase the data science and technology workforce from 1,500 to 2,000 by 2025

  • Strengthening Ipsos leadership in platforms, operational capabilities, and professional services

    • Organic growth and targeted acquisitions

    • Double investment in data analysis, technology and high quality panels (knowledge panel)

  • Align Ipsos strategy and performance with Ipsos standards for a sustainable future

    • At the forefront of the market research industry from an ESG perspective

    • Supporting clients in transformation to meet sustainability and ESG requirements

  • Management renewal, including the appointment of Dan Levy as Group Chief Financial Officer

  • Priorities in Capital Allocation and Return to Shareholders

    • Invest 100-200 million euros annually for professional acquisition

    • Extra € 50 million annually for internal investment

    • Fixed dividend policy: 25% to 30% of adjusted EPS

    • Launch of new stock repurchase plan (in addition to a regular repurchase program set up to supplement the dilution of stock payments to managers and employees): Up to 2% of annual capital, depending on market conditions

  • Target

    Finance 2022-2025

    • 2022 forecast confirmed

    • Organic growth forecast (3% -5% per year in 2019-2021) will increase to 5% -7% per year in 2023-2025 – sales will reach € 3 billion by 2025 (Including acquisition)

    • Operating profit:> 13% at the end of the term, 15% at the long term

Comment from Didier Truchot, Chairman of the Board


“The growth plan announced today is a continuation of the program launched in 2018 to transform the Group. This will increase the creation of shareholder value. Achieved over the last two years during the pandemic. The performance shows the relevance of our positioning, the resilience of the model, and the unwavering commitment of the team. Our new managing director, Benpage, has been on the board of directors in implementing this accelerated growth plan. We can expect full support. Our new governance will support the development of Ipsis, strengthening leadership and creating value for our clients, employees and shareholders. Allows you to continue investing in people and technology.

Ben Page, Managing Director, has been added


“I am convinced of the link between our strategic ambitions and the choices we make for Ipsos. In this environment, Ipsos understands the rapidly changing world of our clients and does business. We have established ourselves as the “center of science and data” more than ever to enable us to make more informed and better decisions for ourselves. Our operating model is unique and has proven its strong resilience over the last two years. We intend to leverage cutting-edge human and technical expertise to accelerate growth, increase market share and make Ipsos the most recognized market research company in the world.


*** ***


Investor Day will be held today at 2:30 pm CET

It also includes numerous presentations from members of the Ipsos team.

  • My plan for Ipsos: At the heart of science and data

    – Ben Page, Managing Director

  • Financial forecast

    – Lawrence Stoklet, Deputy CEO, Dan Levy, Group Chief Financial Officer

  • Leading the industry in ESG

    – Ewa Brandt, Global CSR Officer and Ipsos Foundation, and Didier Truchot, Chairman of the Board

  • To build

    Advanced technology

    – Global Chief Technology Officer David Zotter and Ipsos.Digital CEO Andrei Postoaca

  • Grow in the United States

    – North American CEO Lorenzo Larini

  • Growth in other markets

    : Examples of India and China

    -Indian CEO Amit Adarkar and Chinese CEO Lifeng Liu

  • Victory in Key Services: Health and Public Sector Examples

    – CEO of Michael Spading, Global Healthcare Lead, Kelly Beaver, UK and Ireland

  • Conclusion and Q & A /


Live webcast link: https: //www.ipsos.com/en/investor-day

phone number :

  • +33 (0) 1 70 37 71 66

  • +44 (0) 33 0551 0200

  • +1212 999 6659


This press release contains objectives and data based on management’s current views and assumptions. These positive factors regarding strategy, schedule, market expectations, and factors regarding future growth and profitability. Reaching these factors exposes you to known and unknown risks. Due to their nature, they are associated with events and are therefore uncertain.

Future situation

Also, there are many factors that can cause actual results and progress to differ materially from those expressed or implied in the press release. These factors include, but are not limited to:

  • Changes in economic, political or social conditions

    General market


  • Exacerbation of geopolitical disadvantages, including Russia’s invasion of Ukraine and the consequent enforcement of export control restrictions and international sanctions, and heightened military tensions around the world.

  • COVID-19 Pandemic Expansion and Pandemic Impacts, including Consequent Health and Economic Crisis


  • Major changes in regulatory requirements.

  • Successful execution of internal profitability plans, including cost reduction and productivity efforts


  • performance



  • Execution of acquisition strategy.

  • Other risks already disclosed in the 2021 Universal Registration Document (Section 3 – Risk Factors).

Therefore, the actual results of Ipsos may differ materially from the plans, objectives, and expectations set forth in this press release.

The forward-looking information contained in this presentation is current as of the date of this presentation. Ipsos undertakes no obligation to publicly revise or update any forward-looking statement in the light of new information, future events, etc.


Ipsos is one of the world leaders in market research and polls, has 90 markets and employs more than 18,000 people.

Our researchers, analysts and scientists are enthusiastic and curious, with multi-specialist capabilities that can provide insights and insights into the behavior, opinions and motivations of citizens, consumers, patients, customers and employees. Developed. Our 75 solutions are based on key data from our research, social media monitoring, and qualitative or observational methods.

Our signature “Game Changer” is a good example of our ambition to help 5,000 customers evolve with confidence in a rapidly changing world.

Founded in France in 1975, Ipsos has been listed on Euronext Paris since a year.


July 1999. The company is part of the SBF120 and Mid-60 indexes and is subject to the Deferred Payment Service (SRD).

ISIN Code FR0000073298, Reuters ISOS.PA, Bloomberg IPS: FP www.ipsos.com


  • Ipsos Press Release-Investor Day-June 14, 2022